Market Herb Value Study

 

Ever wondered how much fresh herbs & spices are in each tube of Gourmet Garden? Below are results from an Australian study showing how much fresh herbs and spices really are in each tube of Gourmet Garden. As you can see, Gourmet Garden is not only easy, convenient and packed full of flavour, but its also great value for money too!

The testing regime and rationale followed was:

  1. The quantity (in grams) of herb/spice contained in the Gourmet Garden product is consistent and known.
  2. The weight of herb/spice in store bought fresh product is variable and subject to seasonal availability.
  3. Therefore three bunches or packets of each fresh herb/spice, for this trial, were purchased from Woolworths supermarkets. Similarly three bunches of each fresh herb/spice from either a Coles (or Bi-Lo) store were also purchased. This made a total of six fresh samples for each herb/spice.
  4. Samples were weighed individually and then the usable portion of the sample was separated from parts of the sample that the everyday consumer would not normally use.
  5. The usable portion for each individual sample was weighed.
  6. The usable portion for each individual sample was then averaged and used to calculate the number of bunches/pieces of fresh product, a consumer would need to purchase in order to provide the same weight in grams that the Gourmet Garden tube product provides.

A summary of the results appears as a table below.

 

80g Gourmet Garden Tubes
Fresh Herb/Spice Average
Gross Weight
(g)
Average
Usable Portion Weight
(g)
Grams
Fresh chopped herb/spice
per 80g tube
Equivalent
fresh
product
per tube
Basil 52 23 48 2 bunches
Chilli Hot 18 13 48 4 chillies
Coriander 52 21 50 2 bunches
Garlic
6 3 48 16 cloves
Ginger 6 3 49 15 pieces
Lemon Grass 23 8 32 4 stalks

 

 

115g Gourmet Garden Tubes
Fresh Herb/Spice Average
Gross Weight
(g)
Average
Usable Portion
(g)
Grams
Fresh chopped herb/spice
per 115g tube
Equivalent
fresh
product
per tube
Basil 52 23 69 3 bunches
Chives 24 17 51 3 bunches
Chilli Hot 18 13 69 5 chillies
Coriander 52 21 72 3 bunches
Garlic 6 3 69 23 cloves
Ginger 6 3 70 21 pieces
Italian Herbs 32 17 55 3 bunches
Lemon Grass 23 8 46 6 stalks
Parsley 41 19 54 3 bunches

 

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